2024 Author: Jasmine Walkman | [email protected]. Last modified: 2023-12-16 08:29
Do you know the story of Colonel Sanders and his recipe for fried chicken from Kentucky? It is an incredible story of the human will and the success he wants to be pursued for years and years to smile at the end of the road, with all the generosity he is capable of.
You may not have heard of Colonel Sanders, but you have certainly heard of KFC. Well, Colonel Sanders is that nice old man who can be seen on all the facades of famous restaurants.
Its history can be a real lesson in endurance for many entrepreneurs and businessmen today.
Harland David Sanders was born in the late 19th century into a poor American family. At the age of 10 he started working and did not stop doing it all his life, representing a long series of failures.
His first major business was selling carbide lamps. Unfortunately, its activities are rapidly becoming obsolete against the backdrop of a powerful electrification campaign that is beginning across America.
After the failure of the lamp business, Sanders abruptly changed his profession and began practicing law, which also ended quickly after he got involved in a courtroom fight. Although he is ultimately fully justified, his reputation is forever tarnished and he is aware that it is impossible to continue on the same path.
And Sanders continues! His new business is a restaurant where he is determined to show his culinary skills and especially the specialty from the South, where he is very good - fried chicken, mashed potatoes, prepared with aromatic and fresh herbs.
In addition, to be perfect in running his restaurant, he completed an eight-week internship at Cornell University.
It was not long before the Governor of Kentucky awarded him the honorary title of "Colonel of Kentucky" in recognition of his contribution to the spread of American cuisine.
Chance seems to be finally smiling at him. But not! Not this time! Sanders is losing most of his customers to the construction of a highway.
His business is on the verge of bankruptcy, he sells at a loss and barely manages to repay his debts.
Ruined and defeated, at age 66, he had to settle for $ 105 a month in social benefits.
Where most people would kneel before what fate had ordained for them and accept their bad luck, Sanders decided to act rather than complain.
Determined to get back on his feet and convinced of the potential of his famous recipe for fried chicken, he decided to commercialize it. Instead of selling it, he offers restaurant owners to use it and give him a small amount for each chicken sold.
However, this adventure did not turn out to be easy, and his perseverance was put to a severe test.
Sanders crossed America for two long years in his old car, sleeping in the back seat. Despite the refusals, he tried to always be fresh and enthusiastic when convincing each new restaurant owner of the qualities of his recipe.
And so - in two years he received more than 1009 rejections before hearing the first Yes!
Yes, you read that right - nineteen refusals from restaurant owners. How many people do you think would continue after 50 rejections? And after 100? After 200? After 500? After 1000?
But Colonel Sanders had realized that the only way to fail was to give up. And his tenacity took him to the late 1950s, when he was already at the head of an empire of 400 franchise restaurants.
In the early 1960s. Kentucky Fried Chicken ”Starts earning about $ 300,000 a year. And defending his secret, the Colonel soon became a seventy-year-old multimillionaire.
Recommended:
Mustard - A Curious Story And Incredible Health Benefits
Mustard may have come to life for Americans in the early 20th century when it was presented on a hot dog, but its history is even longer and more spicy than you might think. For starters, "mustard" is a plant, and "cooked mustard"
Seeds And Pomelo Guarantee The Success Of The Winter Diet
Our body needs all the nutrients, vitamins, minerals and proteins, all year round. A balanced intake of nutrients keeps us in good health and in perfect shape. Cold winter days are not among the best for dieting. After the holidays, however, many ladies are determined to regain their figure and weight.
Gin And Tonic - The Incredible Story Of The Eternal Cocktail
Easy to prepare, a pleasure to drink, gin and tonic remains the timeless cocktail of summer. It is always in fashion - on the beach, at the bar, and whenever we need freshness and good mood. Everyone knows that it is very popular, but they hardly suspect that this is not only due to its incredible taste.
Scandal! Vegetarian Sausages Have Meat And Human DNA
More than worrying data came to light after a study by Clear Food Laboratories in America. It turns out that 10 percent of vegetarian hot dog sausages contain meat, and 2 percent of them contain human DNA. But does that mean that by avoiding meat, vegetarians in the United States have become cannibals?
Garlic - A Spice And Medicine With Incredible Qualities
Garlic has been known to humans since 6,000 years ago. Even then it had a wide application - as a spice, food, medicine. Its specific taste and aroma rank it among the kings of spices. His homeland is considered to be Central and Southwest Asia.
